Basit Abbassi

Basit Abbassi is a Karachi-based marketing and growth leader with 13+ years of experience scaling startups and brands across Pakistan. Known for his bootstrapping ethos and hands-on brand-building, he has contributed to ventures that were acquired by the likes of Careem and the Malak Group. Currently serving as Chief Marketing Officer at Snapp! Box, a Tehran-based logistics platform, he brings a rare blend of service-sector grit and digital strategy to every role.