Tenjin is a San Francisco-based mobile measurement partner (MMP) that gives app and game developers affordable, transparent marketing analytics. Founded in 2014 out of Y Combinator, it bundles mobile attribution, ad-revenue aggregation, LTV prediction, cost reporting, fraud prevention, and a marketing data warehouse (DataVault) into a single all-inclusive platform - built for the 'marketing scientist' who would rather analyze data than wrangle it.
Christopher Farm is the co-founder and CEO of Tenjin, a San Francisco mobile marketing analytics and attribution company that grew out of Y Combinator's Summer 2014 batch. An MIT-trained mechanical engineer who detoured through investment banking, corporate M&A and mobile ad product roles before building tools for app developers, Farm has turned Tenjin into one of the data backbones for indie and mid-size mobile game studios trying to measure where their users come from and whether they are worth the money.
Singular is a marketing intelligence platform that unifies attribution, campaign analytics, and ad-spend data so growth marketers can see exactly which dollars produced which users. Founded in 2014 by ex-Onavo executives, it now optimizes more than $10B in annual ad spend for customers including Lyft, Yelp, LinkedIn, Match, and Rovio, and connects to 2,000+ ad and measurement partners.