single-customer-view
(2)
Lexer
Lexer is a Customer Data and Experience Platform (CDXP) built for retail and consumer brands. It unifies fragmented data from ecommerce, in-store, loyalty, email and SMS into a single customer view, then layers on analytics, predictive intelligence and activation so marketing, sales and service teams can understand and engage customers in a personalized way. Founded in Melbourne in 2010 and now used by 150+ brands including The Iconic, Rip Curl, Zimmermann and Quiksilver, Lexer positions itself as a retail-specialized alternative to horizontal enterprise CDPs.
Omnisient - Collaborative Consumer Intelligence
Omnisient is a privacy-preserving data collaboration company that lets banks, insurers, retailers and consumer brands analyze their first-party data together without ever sharing or exposing it. Using privacy enhancing technologies, US-patented Crypto-IDs and AI-powered data clean rooms, the platform matches mutual customers across datasets so lenders can score credit-invisible and thin-file consumers using alternative behavioral data - all while personal information never leaves the owner's environment. Founded in Cape Town and now expanding into the United States, the company protects hundreds of millions of consumer records for more than 100 enterprises.