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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

selena-gomez

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Company
Wondermind Sold Mental Fitness for Everyone - Then the Startup Couldn't Make Its Own Numbers Work
Health · Media · Consumer

Wondermind Sold Mental Fitness for Everyone - Then the Startup Couldn't Make Its Own Numbers Work

Wondermind made mental health feel less like homework and more like a daily habit. Its free media reached millions - but a celebrity-sized launch could not protect a fragile business model from missed payroll, layoffs and an unresolved investor lawsuit.

mental-health · mental-fitnessRead →
Company
Rare Beauty
Consumer · Ecommerce · Health

Rare Beauty

Selena Gomez built a makeup company where a blush that sells every three seconds funds therapy for teenagers. Here is how Rare Beauty turned self-acceptance into a business worth around $2 billion.

rare-beauty · selena-gomezRead →