secondary-markets
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The Agency That Learned a Good Story Still Needs a Checkout Button
Sprouthouse began by winning attention for restaurants in cities the national press often flew over. Fourteen years later, it is betting that the useful agency is the one that can connect the mention, the click and the booking.
Linqto Built a $1,000 Door Into Unicorns. Then the Door Jammed.
Linqto turned private-company investing into something that looked almost like online shopping. Its rise - and its Chapter 11 restructuring - shows both the appeal and the hidden plumbing of fintech access.
The $671 Billion Machine Built on Private Credit
Ares grew from a Los Angeles credit shop into a sprawling private-markets platform by learning to lend where banks pulled back - then carrying that playbook into property, infrastructure, secondaries and insurance.
Lightning Capital Is Building a Three-Lane Road Through Tech Investing
Most investment firms choose a lane. Lightning Capital is betting that the useful view comes from watching three at once - startups, private-market leaders and liquid digital assets.
Carta
Carta is a San Francisco fintech that turned the messy spreadsheet of startup ownership into software. Founded in 2012 as eShares, it manages cap tables, 409A valuations, equity plans, and fund administration for tens of thousands of companies and venture funds - now positioning itself as the connective tissue for the entire private capital market.