rewards-infrastructure
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Ascenda and the Secret Life of Points
A bank point is a promise with a very small passport. Ascenda builds the connections that let it travel - and bets its business on making the trip worthwhile.
Benji
Benji is the universal API for loyalty partnerships - think 'Plaid for loyalty rewards.' It lets brands across travel, hospitality, retail, food and fintech connect their loyalty programs through a single integration, launching co-branded earn, redemption, transfer and co-acquisition campaigns in days instead of months. Founded by the serial team behind 2ndKitchen (acquired by REEF Technology in 2021), Benji raised a $6.25M seed round in 2026 and already powers a network of programs - including JetBlue, CookUnity, 1-800-Flowers and Chip City - representing more than 50 million combined active members.