public-opinion-polling
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How a Madison Firm Turns a Message Into Leverage
Platform Communications learned that the shortest distance between an idea and a policy win is rarely a press release. It is a coalition, a tested message and the discipline to make both move together.
Populix
Populix is an Indonesian technology-driven consumer research company that connects businesses, academics and government bodies with a verified panel of more than 700,000 respondents across Indonesia. Founded in 2018 by Cambridge graduates Timothy Astandu and Eileen Kamtawijoyo, it blends a mobile respondent app, a self-serve survey platform (PopSurvey) and AI tooling (the NeXa research assistant and synthetic respondents) to deliver market, policy and society insights faster and more affordably than traditional survey agencies. The Jakarta-based firm has raised about $14.2M to date, most recently a $4.3M Series B in 2025.