Scale Yourself is a coaching and content platform for venture-backed startup founders, built by Amy Buechler - a licensed psychotherapist who spent nearly five years as Y Combinator's first in-house founder coach. It combines one-on-one coaching, a vetted network of ex-founder coaches, and a free framework library called The User Manual for Founder Psychology to help founders scale their psychology, relationships, and leadership alongside their companies.
Sayge is a New York-based coaching platform that gives everyday employees - not just executives - ongoing 1:1 access to vetted, ICF-certified professional coaches. Founded in 2017 by Jamie Bryan and Katie Stricker under the banner 'Coaching for the Rest of Us,' the company pairs employees with a personal coach, runs biweekly virtual sessions, and hands employers dashboards that track progress and impact. After raising $1.75M in seed funding, Sayge was acquired by employee-benefits platform Bennie in October 2023 and now operates as part of Bennie's benefits suite.
BetterUp is a San Francisco-founded human transformation company that pairs certified human coaches, behavioral science, and AI to deliver personalized professional and leadership development at enterprise scale. It coaches employees at hundreds of companies and government agencies, blending one-on-one coaching, assessments, and data-driven insights, and has increasingly moved toward AI-powered coaching that runs around the clock.
Torch is a San Francisco-based people development platform that combines executive coaching, mentoring, and collaborative learning to help enterprises grow leaders at scale. Founded in 2017 by two psychologists, Cameron Yarbrough and Keegan Walden, Torch pairs human coaches with software, data, and (increasingly) AI to make leadership development measurable for companies like Reddit, Zendesk, Twitch, and FICO.