The Belfast company builds AI agents that rewrite millions of product listings so retailers surface in Google, ChatGPT and Perplexity alike. Backed by Castelnau and Lloyds, it is betting the next shopper won't be human.
Hypotenuse AI is an AI-first product experience platform for ecommerce. It uses generative AI and AI agents to enrich product data, write on-brand product descriptions and SEO content, and edit or generate catalog imagery at scale. Founded in 2020 out of Y Combinator by Joshua Wong and Low Lin-Hui, the company started as an AI copywriting tool and grew into a broader system of record for product information used by Fortune 500 retailers and more than 500,000 ecommerce users worldwide.