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Tagged: popsockets
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Executive · Operator · Creator
Emily Sly
Emily Sly is a Denver-based marketing executive who became Chief Marketing Officer of TRUEWERK, the performance workwear brand, in late 2025. She spent 13 years at Crocs, rising from a regional account services rep to VP of Global Marketing during the brand's global comeback, then led brand and marketing at Funko and headed marketing at PopSockets before joining TRUEWERK. She is known for helping consumer brands articulate why they matter and for translating brand purpose into consistent experiences across every customer touchpoint.
emily sly · truewerkRead →
Executive · Operator · Investor
Sandeep Patel
Sandeep Patel is the chairman and CEO of Bettani Farms, the Berkeley plant-based cheese company that rebranded from Climax Foods in October 2025 alongside a $6.5 million Series A round led by S2G Investments. A former CFO at Califia Farms, president and CFO at PopSockets, and managing director at Goldman Sachs and Barclays, Patel was a Bettani advisor since 2021 before taking the top job. He is betting the company's proprietary Caseed ingredient - a casein-mimicking protein pulled from regenerative seed crops, free of dairy, soy and nuts - can finally give vegan mozzarella the stretch and melt that pizza demands. His pitch: do for pizza what oat milk did for coffee.
sandeep patel · bettani farmsRead →