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Media · Enterprise · Saas
National Journal Went Back to the Future
The weekly magazine disappeared. The company survived by noticing that Washington did not need more information nearly as much as it needed information already shaped for Monday morning.
government-affairs · policy-intelligenceRead →
Enterprise · Climate · Media
Arc Initiatives Bet That the Message Is Never Just the Message
The Washington firm treats public affairs like a field campaign: research the terrain, find the pressure point, and put every discipline on the same side of the table.
public-affairs · political-consultingRead →
Enterprise · Media
The Campaign Researchers Who Prefer to Arrive Before the Trouble
Jones Mandel sells campaigns an unusual luxury: discovering the damaging fact while there is still time to decide what it means. Its real product is not the dossier. It is the extra day before the story breaks.
political-research · opposition-researchRead →