personalized-training
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Mustard
Mustard is a Los Angeles-area sports-tech company that puts elite athletic coaching in an app. Using AI and computer vision, it analyzes ordinary smartphone video of a pitcher's throwing motion or a golfer's swing, compares it against a decades-deep biomechanics database, and returns a report card plus a personalized drill plan. Co-founded by legendary throwing coach Dr. Tom House, the company aims to make world-class, data-driven coaching accessible to any athlete, starting with baseball and golf and expanding toward other sports.
Pelotero
Pelotero is a Player Intelligence Platform for baseball and softball that blends computer vision, bat-sensor data, and professional coaching expertise to deliver personalized player development. Using nothing more than a phone video, the app scores a hitter's swing across 50+ mechanical attributes, identifies the gap between current performance and potential, and turns that data into individualized training plans. Founded by former MLB player Chris Colabello and hitting coach Bobby Tewksbary and led by serial software entrepreneur Bennett Fisher, the company has assessed more than 10,000 players and works with 40+ organizations plus scouting service Perfect Game.