Traba is a technology-driven marketplace that matches light industrial businesses - warehouses, distribution centers, manufacturers and event venues - with vetted temporary workers who pick up shifts through a mobile app. Founded in 2021 by Mike Shebat and Akshay Buddiga, the company uses AI, geolocation and computer vision to fill shifts fast and cut the no-shows that plague traditional staffing agencies, reporting a 99% fill rate against a roughly 46% industry average. Backed by Founders Fund, Khosla Ventures and General Catalyst, Traba has raised about $45.6M and positions itself as infrastructure for the industrial supply chain, with staffing as the starting point.
HireAthena is a San Francisco back-office-as-a-service company that pairs a remote, mostly work-from-home workforce with workflow software to handle accounting, bookkeeping, payroll, HR, benefits, tax, and fund administration for startups, non-profits, and small and medium businesses. Founded by Kristen Koh Goldstein in 2010 as BackOps, it merged with her workflow-automation company Scalus and relaunched as HireAthena in 2016, carrying a social mission to bring stay-at-home talent - especially mothers - back into the workforce.