Alicia Tulsee

Alicia Tulsee is the founder and CEO of Moxie Scrubs, the direct-to-consumer apparel brand for nurses she built out of the Harvard Innovation Labs, and now Moxie360, an AI workforce platform aimed at nurse burnout and retention. A daughter of Trinidadian immigrants raised in Queens, she sold costume jewelry at a flea market at 19, talked her way into marketing jobs in India, and stitched together an unconventional path that ended in an economics degree from Harvard. She is not a nurse herself; she built a brand for them because nurses cared for her dying father, and she designed Moxie 'for nurses, by nurses' by collaborating with the people who wear the clothes. She raised about $2.4M in pre-seed funding in 2022 and was named to the Forbes Next 1000.