RYZE Superfoods

RYZE Superfoods is a Boston-based direct-to-consumer wellness brand best known for its mushroom coffee - a blend of organic instant coffee, organic fiber, and a six-mushroom 'Super6' functional blend (cordyceps, lion's mane, reishi, turkey tail, shiitake, and king trumpet). Founded in 2020 by Harvard classmates Andrée Werner and Rashad Hossain, RYZE pitches a calmer, lower-caffeine ritual that delivers focus and immune support without the spike-and-crash of regular coffee. The company grew largely on early seed money plus aggressive social and influencer marketing, reaching reported revenue in the tens of millions while expanding into matcha, hot cocoa, creamers, and other functional blends.