
Marshall L. Doney is the President and CEO of AAA Mountain West Group, the federation arm serving more than 6.8 million members across Northern California, Nevada and Utah. A 40-year AAA lifer who started in 1984 as an assistant manager at AAA Wisconsin, he climbed through strategy, marketing and automotive services before running the national office for nine years. He took the Mountain West top job permanently on July 2, 2024.

Darren Hakeman is the CEO of Genesis Digital LLC, the company behind Kartra, WebinarJam, and EverWebinar - software tools powering the creator economy for 25,000+ entrepreneurs worldwide. A Stanford-trained electrical engineer, Hakeman spent decades in enterprise tech - from RFID logistics at Savi Technology to scaling 8x8's ARR 5x to over $500 million through eight acquisitions - before stepping into the CEO role at Genesis Digital in April 2024, where the company has processed over $1 billion in transactions for small business owners seeking financial freedom.

Jim Ritchie is the CEO and co-founder of AEONrv, a Reno, Nevada-based company building high-tech, all-season, electric-cabin recreational vehicles on Ford Transit platforms. A Silicon Valley veteran with 30+ years in technology, Jim started AEONrv as a personal project after growing frustrated with the state of existing RV options - he wanted something that could handle ski mountains in winter and desert trails in summer without propane systems or dealer hassles. What began as a one-off custom build evolved into Nevada's 2025 Manufacturing Company of the Year, with 100+ vehicles delivered, 70+ employees, and plans to build the world's most automated RV manufacturing plant.