mobile-observability
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Luciq
Luciq (formerly Instabug, pronounced LOO-sik) is the San Francisco-based mobile observability company that pivoted in September 2025 from passive bug reporting to what it calls Agentic Mobile Observability - autonomous AI agents that detect, triage, and resolve issues across the mobile app lifecycle. The Y Combinator-backed company powers apps for DoorDash, T-Mobile, Verizon, and Decathlon, with more than 25,000 teams on its SDKs.
Jim Douglas
Jim Douglas is a five-time CEO and seasoned enterprise technology executive now leading Luciq (formerly Instabug) as it pioneers the category of Agentic Mobile Observability. With over 30 years of executive experience — including transforming Wind River from a flat-growth embedded software company into a half-billion-dollar enterprise — Douglas brings a rare combination of go-to-market expertise and operational scale to a startup that counts DoorDash, T-Mobile, Verizon, and Disney among its customers. Appointed CEO in February 2025, he oversaw Instabug's September 2025 rebrand to Luciq.ai, signaling a shift from passive monitoring to AI agents that autonomously detect, diagnose, and fix mobile app issues.