a.k.a. Brands

a.k.a. Brands is a portfolio operator of next-generation, digitally native fashion brands, including Princess Polly, Culture Kings, Petal & Pup and mnml. Founded in 2018 and headquartered in San Francisco, it reaches Gen Z and millennial shoppers who discover fashion on social media and primarily buy online. A data-driven 'test and repeat' merchandising model lets its brands launch fresh, exclusive styles weekly. The company trades on the NYSE under the ticker AKA and reported net sales of $600.2 million in fiscal 2025.