The billboard business used to sell rectangles by the roadside. OUTFRONT is turning those rectangles - and thousands of screens below the street - into a measurable, programmable media network built for the real world.
Radar is a New York-based location platform that gives developers and enterprises a cost-effective alternative to Google Maps Platform and Mapbox. Its SDKs and APIs cover geofencing, maps, geocoding, trip tracking, and address autocomplete, plus solutions for location-based marketing, fraud and geo-compliance, and operations. Founded in 2016 by former Foursquare colleagues Nick Patrick and Coby Berman, Radar powers location features for brands like Panera Bread, DICK'S Sporting Goods, T-Mobile, and bet365, processing hundreds of billions of API calls a year across hundreds of millions of devices.