Ben Ho is the Singapore-based founder of Hex (hex.sg), a web design and development studio, and the creator of Sendy - a widely-used self-hosted email newsletter application powered by Amazon SES. A self-taught designer and programmer, Ben co-founded Hex with Melly Fong in 2007, building websites and web applications for major brands like Sony, Nokia, Levi's, Changi Airport, and Tiger Beer. His best-known product, Sendy, launched in August 2012 and transformed the email marketing economics for thousands of businesses by offering a one-time $69 fee to send newsletters at a fraction of the cost of platforms like Campaign Monitor - roughly $1 versus $150 per 10,000 emails via Amazon SES.

Mubashar Iqbal - known universally as Mubs - is a Pakistani-born, upstate New York-based software developer and serial maker who has shipped over 126 products in 26 years, won Product Hunt's Maker of the Year award in 2016, and built Will Robots Take My Job?, a site that racked up 14 million page views in weeks. He works nights (11pm-2am) while his family sleeps, ships fast, and moves on - building everything from AI news feeds to sourdough timers.