hovr
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Hovr
Hovr is a Philadelphia-based marketing technology company that layers interactive, vertical-video experiences on top of existing hotel and resort websites. Its patented, no-code software lets marketers drag and drop video content - pulled from YouTube, Vimeo, Matterport, TikTok, and Instagram or uploaded directly - over static web pages using tools like Highlights, Anchors, Pins, and Pathways. The goal is to turn passive browsing into 'choose-your-own-path' storytelling that lifts guest confidence, engagement, and direct bookings, with a real-time analytics dashboard that ties video interactions to revenue. Hovr grew out of Hio, founder Jason Craparo's earlier networking and events venture.
Jason Craparo
Jason Craparo is the founder and CEO of Hovr, a Philadelphia-based marketing technology company whose patented, no-code tool sits on top of hotel and travel brand websites and turns static pages into interactive, video-rich experiences that drive direct bookings. A Babson MBA who started as a dishwasher at 14 and ran Sonic Drive-In franchises by 21, Jason spent six years at social enterprise Juma Ventures before founding networking apps Contap and Hio, then pivoting the technology into hospitality. He holds a dozen granted patents, is a certified private pilot who flies aerobatics, runs triathlons, and is a father of three.