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The Company That Owns Your Love Life
One company sits behind Tinder, Hinge, Match and dozens of other apps. Here is how a portfolio of swipes became a $3.5 billion business - and why its next move is a bet on AI.
The Problem of Love
The problem of love is the question at the center of Overtone, the new AI- and voice-forward dating service from Hinge founder Justin McLeod. After more than a decade building Hinge into a $400 million business, McLeod left the CEO seat and raised $18 million to reimagine how technology helps people find a partner. His premise is simple and stubborn: as loneliness climbs, few problems matter more, and the deeper he digs, the more interesting it becomes. Overtone gets to know each person in their own voice and makes only the introductions worth making.
Katie Hunt
Katie Hunt is the co-founder and CEO of Oh Norman!, a dog wellness brand she launched with actor Kaley Cuoco after a LinkedIn cold message turned into a business partnership. Before chihuahuas and chewable supplements, she was the third employee at Warby Parker, the Chief Brand Officer who rebranded Hinge, a co-founder of the four-story retail playground SHOWFIELDS, and a co-founder of the early-stage fund now called Everywhere Ventures.