health-savings-accounts
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Clarity Spent 30 Years Simplifying Benefits. Then Its Own Call Center Got Complicated.
The New Jersey benefits administrator sells simplicity to HR teams. Its most revealing product lesson came when slow change requests, split agent screens and siloed reports forced Clarity to simplify itself - and save a reported $100,000 a year.
Mukund Ramachandran’s Long Road From Ad Tech to the HSA Moment
After two decades turning complex software into stories buyers could use, the HealthEquity CMO has a new brief: make an underused financial account legible to millions more Americans.
The $36.5 Billion Account Hiding in Your Benefits Portal
HealthEquity turned the least glamorous tab in workplace benefits into a three-engine business - and a bid to make health savings as familiar as the 401(k).
The Depression-Era Passbook Bank That Grew Into an $80 Billion Northeast Powerhouse
Started with $25,000 in Depression-era Waterbury, Webster now runs $80 billion in assets and a national health-savings business - and just agreed to sell itself to Santander for $12.3 billion.