Nicole Pekerman

Nicole Pekerman is a brand marketer turned founder who spent 17+ years steering billion-dollar names like Tim Hortons, Philadelphia Cream Cheese and Wonder Bread before launching Paid Workout, a fitness-motivation app that pays people to move. Today she runs Health Collective LLC as CEO and Chief Wellness Officer, hosts The Healthy Pod, and builds wellness products aimed squarely at women. Her work fuses big-brand marketing instincts with a community-first take on motivation and gamified habit-building.