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Founder · Executive · Operator

Matt Smolin

Matt Smolin is co-founder and CEO of Hang, a New York-based customer engagement and loyalty platform now positioning itself as an AI marketing system for restaurants, beauty and apparel brands. Hang originally launched in 2021 as an NFT-powered membership platform and raised a $16M Series A led by Paradigm in 2022, with backing from Tiger Global, Kevin Durant's Thirty Five Ventures and MrBeast's Night Ventures. Under Smolin, the company has moved past its web3 branding into AI-driven segmentation, campaign automation and loyalty for brands like Just Salad, Jeni's, Boba Guys and Taziki's.

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