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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

gym-franchise

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Company
The $14.99 Gym That Wants to Feel Like Another Planet
Health · Consumer

The $14.99 Gym That Wants to Feel Like Another Planet

Amped Fitness is betting that an affordable gym can be more than rows of treadmills. Its rooms have names, moods and theatrical lighting - while memberships still begin at $14.99 a month.

amped-fitness · gym-franchiseRead →
Company
Planet Fitness
Consumer · Health

Planet Fitness

Planet Fitness built a 21.5-million-member business by treating intimidation as the real barrier to exercise. Its low-price, franchise-powered model turned the people traditional gyms overlooked into the center of the fitness market.

planet-fitness · budget-gymRead →