The independent agency began before LinkedIn and Twitter existed. Twenty-four years later, its useful trick is not predicting the next platform - it is making every channel sound like the same company.
Sarah Kissko Hersh is a public relations and communications leader with more than 25 years of agency and brand experience, and the founder of Type A Consultancy, a communications and leadership practice based just outside New York City. A Top 2% LinkedIn creator with a following in the tens of thousands, she works as a PR coach, trainer, and fractional communications advisor, helping executives and teams get unstuck, tell simpler stories, and communicate with clarity and kindness.