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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

fitness-content

(2)
AllCompaniesPeopleStoriesProducts
Company
Peloton Interactive
Consumer · Health · Media

Peloton Interactive

Peloton built a camera-ready fitness studio around a stationary bike. Now its higher-margin subscriptions, AI coaching and move into commercial gyms reveal the more durable idea underneath: fitness that feels scheduled, social and personal wherever you train.

peloton · connected-fitnessRead →
Company
Bodybuilding.com
Consumer · Health · Ecommerce

Bodybuilding.com

Bodybuilding.com helped invent the content-to-commerce fitness playbook. Now the 1999 internet original is trying to turn its store, workouts, social community and new health services into one daily habit.

bodybuilding-com · sports-nutritionRead →