The company behind Keen, Horoscope.com and Purple Garden has spent 25 years turning private questions into a global commerce engine. Its advantage is not predicting the future - it is owning the path from curiosity to conversation.
Averi is a New York-based AI content engine for startups that blends generative-AI agents with a curated marketplace of vetted US marketing experts. The platform researches, drafts, publishes and optimizes content in one workflow - handling strategy, SEO/GEO, competitor tracking and analytics while keeping humans in creative control. Founded in 2023 by Zack Holland, Averi raised a $2M pre-seed in 2024 and a $3M seed in 2025, and reports roughly $2.1M in revenue with a small team of around a dozen people.
Curated is a San Francisco-based online marketplace that connects shoppers with vetted, passionate experts who deliver one-on-one product advice for high-consideration purchases - from skis and golf clubs to cameras and coffee gear. Founded in 2017 by Eduardo Vivas, Peter Ombres, Alex Vauthey and Annabel Liu, the company raised about $141.5M from CapitalG, Greylock and Forerunner Ventures before being acquired by Flip for $330M in stock in July 2024.
Tanner Johnson is the Co-Founder and Former President of Curated, a San Francisco-based expert marketplace that matches shoppers with passionate product specialists for high-consideration purchases like outdoor gear, skiing equipment, golf clubs, and jewelry. A Princeton-educated psychology and neuroscience graduate with roots in outdoor education, Johnson helped build Curated from a 2017 founding concept into a $141.5M-funded platform with over 250 employees - until its $330 million stock acquisition by social commerce company Flip in July 2024.