For nine decades, a Colorado Springs ministry has run on one stubborn instruction its founder gave a sailor: don't just learn it - teach the next person, and make sure they teach someone too.
Adam Justis is VP of Solution Marketing & Evangelism at Adobe, where he leads go-to-market strategy for Adobe Experience Cloud. With 20+ years spanning digital advertising at Microsoft, web analytics at Omniture, and more than a decade at Adobe, he sits at the intersection of AI, personalization, and customer experience. He is a speaker at Adobe Summit, an instructor at UC Irvine's Digital Marketing Certification Program, and a prolific author on Adobe's business blog. Based in Sandy, Utah, he is one of the faces Adobe puts in front of enterprise marketers to explain what modern customer experience looks like.