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Consumer · Ecommerce · Logistics
Nine Siblings, One Store, and 75 Years of Not Selling Out
A St. Paul bookkeeper bought the store he balanced the books for, plastered his family's name on it, and left it to all nine of his kids. Three generations later, they still won't sell.
home-appliances · appliance-retailRead →
Hardware · Consumer · Health
The Austin company that put a lifetime warranty on the air you breathe
Alen sells air purifiers that look like furniture and carry a lifetime warranty - as long as you keep buying filters. Twenty years in, that trade has built a two-million-customer business out of Austin.
air-purifier · hepa-filterRead →
Climate · Consumer · Enterprise
Meritage Homes
The Scottsdale builder made energy efficiency standard equipment instead of a luxury upcharge - and used it to close more than 15,000 homes a year.
homebuilder · energy-efficient-homesRead →