domestic-work
(2)
Anjali Sardana
Anjali Sardana is the 24-year-old founder and CEO of Pronto, a Bengaluru-based instant home-services startup that brings household help - sweeping, mopping, dishwashing, laundry - to a customer's door in about ten minutes. A Georgetown biology graduate and former investor at Bain Capital and 8VC, she launched Pronto in 2025 and scaled it from roughly 1,000 daily bookings to more than 25,000 within a year, reaching a $200 million valuation with backing from Epiq Capital, General Catalyst, Bain Capital Ventures and Lachy Groom. Her stated mission is less about speed than dignity: giving India's invisible domestic workforce a formal identity, real pay, and standing.
Pronto
Pronto is a Bengaluru-based on-demand and subscription house-help platform that dispatches trained, background-verified cleaning professionals to urban homes in roughly 10 minutes. Founded in 2025 by Anjali Sardana, it applies a quick-commerce playbook to India's largely informal domestic-work market - transparent per-visit pricing, instant or scheduled booking, and structured shifts that give workers (about 99% of them women) predictable income. The company scaled from roughly 1,000 daily bookings to 24,000-25,000 in about a year and was valued at $200M in April 2026.