Dennis Seydel

Dennis Seydel is the Chief Marketing Officer of The North Face, appointed in January 2025 after joining the outdoor brand in 2023 to lead global brand management. A marketing executive who spent 17 years building brands at Nike, he went on to run marketing at YouTube Music and Uber Eats, serve as Chief Brand Officer at healthcare-apparel disruptor FIGS, and lead North America marketing and communications at Tommy Hilfiger. He is known for working at the intersection of culture, sport, and consumer storytelling.