Consumer · Ecommerce · Hardware
Wilson Sporting Goods Co.
Wilson Sporting Goods is a Chicago-based, 113-year-old maker of sports equipment and apparel and one of the most recognized names in athletics. Owned by Amer Sports, Wilson designs and manufactures gear across tennis, basketball, football, baseball, golf, pickleball, padel, volleyball and soft goods, supplying professional leagues, elite athletes and everyday players. It is the official ball supplier to the NBA and NFL, backs a portfolio that includes Louisville Slugger, DeMarini and EvoShield, and has spent recent years pushing into apparel, direct-to-consumer retail and manufacturing innovation such as its 3D-printed Airless basketball.