
Her method is deceptively plain: listen before prescribing, find the first useful win, and give every marketing dollar a story the whole company can understand.

Inside Loblaw's marketing machine, Mary MacIsaac turns cupboard curiosity, live customer signals and local store voices into brands built for everyday Canadian life.

A chemical engineer learned to sell the value behind the machinery. Now Shonodeep Modak is applying the same customer-first discipline to AI, energy management and the changing architecture of a global marketing team.