PricingLoginTell your story
Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

cross-border-banking

(2)
AllCompaniesPeopleStoriesProducts
Legend
Anthony Wong Is Bringing an Effectiveness Mindset to East West Bank
Executive · Operator · Advisor

Anthony Wong Is Bringing an Effectiveness Mindset to East West Bank

After two decades measuring what marketing actually changes, the former Ogilvy effectiveness leader has arrived in Pasadena to help a cross-border bank turn purpose, customer experience, and growth into the same operating system.

anthony-wong · shun-fu-anthony-wongRead →
Company
The $80 Billion Bank That Started in a Chinatown Storefront
Fintech · Enterprise · Consumer

The $80 Billion Bank That Started in a Chinatown Storefront

East West Bank spent five decades turning a Chinatown savings and loan into the financial bridge between the United States and Asia. Today it holds about $80 billion in assets - and still answers the phone in the language you grew up speaking.

east-west-bank · commercial-bankingRead →