EasyUni is a Kuala Lumpur-based education technology company that runs a network of free university search, comparison and application websites for students across Southeast Asia, South Asia and the Middle East, and sells the resulting attention back to universities as premium listings, qualified leads, bespoke digital marketing and virtual-event software. Incorporated in 2008 and launched publicly in December 2010 after co-founder Edwin Tay watched his niece struggle to compare colleges in any systematic way, the company has grown into a multi-country portal group - eleven regional sites at last count - with counsellors who walk applicants through admissions, visas and travel at no cost to the student. Universities pay; students do not. Backed by Teak Capital (Series A, 2013) and the Axiata Digital Innovation Fund (Series B, 2015), EasyUni also builds Fairwiz, a cloud platform for virtual open days and education fairs that started development in November 2019 and landed just as campus visits stopped being possible.
Studyportals is a Netherlands-based education platform that helps students discover and compare study programs anywhere in the world. Through nine portals - including Mastersportal, Bachelorsportal, PhDportal and Scholarshipportal - it lists more than 240,000 English-taught programs from over 3,500 institutions across 110+ countries, drawing roughly 50 million student visitors a year. For universities, it turns that global demand data into recruitment, analytics and consulting services, and in 2024 it launched an AI Student Advisor named Sophia, built with AWS, to guide applicants in more than 20 languages.