FindMine is a New York-based AI styling and merchandising automation platform that helps retailers and brands answer one stubborn question for shoppers: how do I wear this? Its 'Complete the Look' and 'Shop the Look' technology builds on-brand, inventory-aware outfits around every product, blending supervised machine learning with generative AI to scale the work of a human stylist across an entire catalog. The result for clients like Lululemon, Gap, Banana Republic and Anine Bing is bigger carts, higher conversion and content that stays on-brand at scale.
Michelle Bacharach is the co-founder and CEO of FindMine, a New York AI company that teaches machines to style and merchandise like a brand's best human stylist - then runs that expertise across millions of products for retailers like Lululemon, Gap, Adidas and Anine Bing. A UC Berkeley grad and NYU Stern MBA who detoured through professional acting before building software, she turned a frustrating hunt for an outfit to match a pair of green waxed leggings into a venture-backed 'Complete the Look' platform that brands say lifts shopper spend dramatically.