Billy Reid is an American luxury fashion house based in Florence, Alabama, founded by four-time CFDA-winning designer Billy Reid. Known as 'American luxury built to last,' the brand blends Southern craft and hospitality with a New York sensibility, offering menswear, womenswear, custom tailoring, footwear and accessories through freestanding stores, wholesale partners and a direct-to-consumer site. Beyond clothing, Billy Reid is a culture brand - its Shindig festival brings together music, food, art and design in the Muscle Shoals region.
J.Crew is a New York-based American specialty apparel retailer founded in 1983, known for preppy, versatile clothing for men, women and children sold through stores, catalogs and jcrew.com. Part of J.Crew Group (which also owns Madewell), the brand pairs updated wardrobe classics with quality fabrics and a run of buzzy cultural collaborations, and is executing a widely covered comeback under CEO Libby Wadle after emerging from a 2020 Chapter 11 restructuring.