
For Paresh Vankar, the future of B2B marketing is neither a louder story nor a shinier tool. It is the disciplined work of turning technology, data and human understanding into business meaning.
The former NIIT Technologies spent years learning the machinery of airlines, banks and insurers. Now, with 45,000-plus people and an expanding stack of AI platforms, Coforge is trying to turn that institutional memory into software that can act.