cat-footwear
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Scott Schoessel
Scott Schoessel is the Chief Marketing Officer of Wolverine Worldwide's Work Group, the division behind Wolverine, Cat, Harley-Davidson, Bates and Hytest work footwear. He joined the Rockford, Michigan company in 2020 as director of digital and retail marketing, rose to VP of global marketing for the Wolverine, Bates and Hytest brands in 2022, and now runs marketing across the entire work portfolio. Before Wolverine he built a career across Limited Brands, Bluedog Design, Gigunda Group, Gatorade and Kellogg's. He is known for pulling historically siloed brands closer together and for landing Wolverine's first television product placement deal, putting its boots on the Paramount+ series Landman.
Wolverine Worldwide
Wolverine Worldwide is a Rockford, Michigan-based footwear and apparel company that designs, markets and licenses a portfolio of global brands including Merrell, Saucony, Wolverine, Hush Puppies, Cat Footwear, Chaco, Bates, Harley-Davidson Footwear, HYTEST and Sweaty Betty. Founded in 1883 as a leather tannery and shoe maker, the company today sells performance, work, casual and lifestyle footwear and apparel to consumers in roughly 170 countries through wholesale, e-commerce and direct-to-consumer channels, generating about $1.87 billion in fiscal 2025 revenue.