utu

utu is a Singapore-based travel-technology and fintech company that helps international shoppers get more from their VAT and GST refunds. Instead of accepting the standard cash refund (often only 55-60% of the tax paid), travelers use utu to upsize their refund - taking up to 40% more value in airline miles or hotel points, or converting refunds into retail vouchers worth more than the tax paid. Founded by tax-free-shopping veterans Asad and Ameer Jumabhoy, utu links travelers, retailers, duty-free operators, VAT refund companies, airlines and hotels into a single rewards ecosystem across markets including Italy, Switzerland and the UAE.