caffeine
(2)
Quantum Energy Square
Quantum Energy Square is a Venice, California-born food brand that makes plant-based energy bars engineered to replace the energy drink. Each square pairs 100mg of caffeine from organic green coffee with 10g of plant protein and balanced macronutrients from fruits, nuts and seeds, so the caffeine releases slowly for steady, no-crash energy. Founded by Daniel Medvene and Leah Marquez after 200-plus recipe iterations, the company sells direct-to-consumer and through Whole Foods, Sprouts, REI and Thrive Market, and is the official energy bar of IRONMAN and Rock 'n' Roll Marathon events.
Cirkul
Cirkul is a Tampa-based personalized hydration company that makes a reusable water bottle paired with snap-in flavor cartridges and a 'Flavor Dial' that lets drinkers control how much taste, vitamins, electrolytes or caffeine flow into plain water - with zero sugar and zero calories. Founded by former Dartmouth football teammates Garrett Waggoner and Andy Gay, the brand went viral on TikTok, became one of Walmart's fastest-selling home products, and reached a $1 billion valuation.