brand-intelligence
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Jessica Baum Took the Long Way to the C-Suite - and Learned Where Marketing Really Works
Before she became BERA’s chief marketing officer, Baum spent two decades learning the seams of a company from the inside. Her argument now is practical: put product marketing at the center, make the functions speak, and make brand answer to the business.
Anthony Lye
Anthony Lye is Chairman and CEO of Quid, the AI-powered consumer and market intelligence platform based in Santa Clara, California. A Silicon Valley veteran with over 25 years in enterprise software, he previously served as CEO of Amplience, Global Head of Apollo at Palantir Technologies, and EVP & GM of NetApp's Public Cloud Business Unit — which he grew from $500K to $550 million over five years. He is also an Operating Advisor at Bessemer Venture Partners, a Board of Trustees member at the University of Bath, and an active angel investor.