
After nearly two decades at John Hancock, Lindsay Hanson has made a quiet operating idea into a brand strategy: earn attention between the big life moments, one useful interaction at a time.
At 164, John Hancock is recasting the oldest bargain in insurance: instead of waiting to pay after death, it rewards customers for living better now. The experiment links life insurance to wearables, cancer screening, longevity research and a growing stack of health technology.
Jon Cooper is the Co-founder and CEO of Overalls, a New York-based insurtech startup that pairs AI-augmented human concierge specialists with employees to handle life's logistics - from childcare coordination to medical billing to passport renewals. A serial entrepreneur who previously built and sold Life.io to Zinnia, Cooper brings 15+ years of insurance and healthcare strategy experience to Overalls, which was named to Fast Company's World's Most Innovative Companies of 2026. The company has raised $15.8M in funding and serves employers seeking to reduce employee stress and boost productivity through its LifeConcierge product.