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Jess Schnurr Dreams Big for a Living
She trained for a trading desk, took one advertising class, and ended up building the brand voice of a Wall Street giant - ring that says 'Dream' still on her right hand.
The Brand Voice Behind Wall Street's Quiet Powerhouse
He built brands for Apple, Cisco, and CNET before deciding the most interesting marketing job left was making an investment bank memorable. Inside the long game of Scott Waltz.
Dave Schneider
Dave Schneider is Vice President and Chief Marketing Officer of Red Wing Shoe Company, the family-owned, Minnesota-based maker of iconic American work boots founded in 1905. He leads the company's global marketing practice, spanning brand management, digital and traditional communications, ecommerce, retail experience, brand protection, and corporate communications, reporting directly to the CEO. After years in senior roles at leading agencies including Digitas, Tribal DDB, and BBDO, he brought an agency creative sensibility to an operator's job, championing a marketing model that balances long-term brand equity with performance-driven revenue while putting the skilled-trades workers who wear the boots at the center of the brand's story.