b2b-procurement
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Marketplace · Enterprise · Saas
The 128-Year-Old Search Engine Manufacturers Still Use to Find Each Other
Thomas survived the death of its 34-volume directory by keeping the hard part - trusted industrial data - and changing the container. Its second act offers a practical lesson for any niche marketplace: own the taxonomy, earn buyer intent, then sell suppliers the tools to be chosen.
thomasnet · supplier-discoveryRead →
Ecommerce · Consumer · Hardware
The 18th Street Camera Shop That Refused to Become a Website
A Holocaust survivor opened a camera counter on 34th Street in 1974. Fifty years later his shop is a rental house, a photo lab, a B2B supplier and a YouTube school - and it still keeps the lights on at one address in the Flatiron District.
photography · camera-storeRead →
Ecommerce · Enterprise · Consumer
Staples
Staples spent four decades selling the things that make work possible. Its more interesting act is turning a familiar office-supply store into the place where America finishes the fiddly jobs the internet cannot.
office-supplies · workplace-solutionsRead →