
The San Francisco startup rebuilt itself around Google Cloud's AI, handed its founder the chairman's chair, and is now selling the search giant's contact center to the small businesses everyone else ignores.

San Francisco's UJET calls itself CCaaS 3.0 and treats the phone as an app, not a switchboard. Ottawa's Mitel spent fifty years wiring the old way - now both are racing to work out what a human agent even does once the AI picks up first.

The contact-center company runs deep inside Salesforce's clouds while betting against its Agentforce land grab. UJET's wager is that no single vendor gets to own the whole customer conversation.