ai-onboarding
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Joey Greenwald Has Spent a Career Removing the Friction Between People and Software
From social listening to passwordless identity to AI-guided onboarding, the Enboarder CMO keeps returning to one stubborn question: where does software make life harder than it needs to be?
Enboarder
Enboarder is an HR technology company that builds an experience-driven employee onboarding and 'people activation' platform. Founded in Sydney in 2015 by Brent Pearson, it helps employers design and automate engaging, human-centered journeys for new hires, managers and existing employees across onboarding, transitions and offboarding. In 2025 the company re-architected its product to be AI-native, positioning itself as an 'AI orchestration layer for the employee lifecycle.' More than 400 global companies - including McDonald's, Deloitte, Shopify, Hugo Boss, ING and Eventbrite - use Enboarder, which has raised roughly $50 million in venture funding.