
After four decades across Del Monte, Citibank, Cigna, AIG and Aon, Daniel Doherty has arrived at a deceptively simple marketing idea: relevance begins with listening, and data is useful only when it helps a customer feel understood.
AMBA found a durable business in the spaces ordinary benefits leave behind. Now the Austin company is buying the plumbing of affinity insurance - one association, call center and administration platform at a time.